Jeff Wolff  
Creative Director (2001 – present)

Jeff has had an illustrious career in the advertising industry. Between 1976 and 1992, Jeff served as Executive Creative Director at two of New York's largest agencies, and as Group Creative Director at three other agencies.

During this period, he was responsible for the creative positioning on more than 150 accounts that represented over $2 billion in billings. His provocative work won 34 national awards. Jeff is also the only copywriter ever cited by both Time Magazine and Newsweek for "Excellence in Advertising."

Jeff Carbonneau
Senior Videographer/Editor (2007 – present)

Jeff has considerable video talents he now contributes to the agency, including producing, shooting, and editing for TV advertising.  Working closely with both Creative Director Jeff Wolff and TV and Radio Producer J. Bruce on conceptual ideas for our clients, Jeff adds even more punch to the agency’s production capabilities. 

Jeff is a graduate of Wachusett Regional High School, and holds a BA in Communications from Worcester State College. Born in Worcester and raised in Rutland, he now lives in Rutland with his wife Amanda, and their son Camden and daughter Leila.

Jeff has worked in cable for nearly a decade.  He started out with Greater Media, then moved on to Charter Communications, AT&T Broadband, and Comcast.  His job titles have included Master Control Operator for Channel 3, News Videographer for Newswatch 3, and Digital Encoder for Charter Communications’ Ad Sales. Most recently, he was Senior Videographer/Editor for Comcast.

Outside of his family, Jeff's passion is music. He spends as much time as possible listening to his favorites, as well as making music.  Drumming since the age of 10, he’s also been in a handful of local bands.  More recently, Jeff picked up the acoustic guitar.  He loves all musical genres, especially Classic rock, the Blues, and Johnny Cash.  Jeff is also a huge baseball fan . . . Go Sox!

J. Bruce
Publications Coordinator/Television & Radio Producer  (1991 – present)

J. Bruce is a veteran of electronic media having spent 27 years in radio prior to joining Davis Advertising. J. has brought his extensive creative writing and electronic production skills to bear on Davis Advertising's wide range of clients, from health to financial to automotive.

J. works primarily with our client IMN (iMakeNews, Inc.), handling a team of writers and a junior account executive to deliver up-to-date news in the world of automotive. J. keeps the operation running smoothly from the early stages of research to the final copy of the newsletter reaches the inboxes of thousands of subscribers each month.

In addition, J.'s background as a consultant sales representative figures strongly in his ability to generate media plans with an eye toward detailed execution and on-time, on-budget delivery.

Andy Primeau
Copywriter (2005 - present)

After joining the agency in 2005, Andy has quickly and mercilessly risen through our ranks to become the youngest (and handsomest) Copywriter in Davis history (and, as some historians argue, the world's history). Take that, Mrs. Fugelman, Andy's 7th Grade English teacher! Who's never gonna amount to anything now?

Andy is a graduate of Assumption College in Worcester, and a recent dropout of Paris' famed LeFavre Institute of Cookery. Around the office, Andy enjoys speaking in the third person to ensure that, "someone is always talking about Andy." Isn't that the kind of gumption you want in your Copywriter? Andy thinks so.
 
In his spare time, Andy enjoys long walks on the beach, working on weekends, working overtime, and thinking about work. Andy can be reached 24 hours a day on his self-instituted work hotline, and was recently named to People Magazine's Hot 100 List.

Adam Levine
Junior Account Executive (2005 – present)

Adam serves a Junior Account Coordinator working with multiple executives on automotive client projects. Adam handles the day-to-day communications with IMN (iMakeNews, Inc.) as well as uploading the 115+ articles for monthly newsletters and creating masthead buttons for car dealerships across the country.

Adam is a native of Worcester, where he currently resides with his wife, Riviki and son Casriel. He is an active member of his synagogue and softball team, as well as other organizations. Adam holds a B.S. in Business Administration from Worcester State College. A big sports fan, Adam is also quite the chef, as you can often find him cooking up a storm in his kitchen.

Melissa Pingeton
Copywriter (2008 – present)

Melissa started her career at Davis freelancing but soon joined the creative team as a copywriter. In addition to writing for IMN and other Davis accounts, she also handles public relations.

Mel graduated Assumption College in 2007, double majoring in English (with a concentration in writing and mass communications) and French. While at Assumption, she was a staff writer and Copy Editor for the school’s newspaper Le Provocateur. After college, Mel had a six-month stint reporting for a local weekly, and she began writing – and still does – for the Pulse Magazine.

Mel lives in North Oxford with her parents and two dogs, Abby and Brady. When she’s not working, she enjoys hanging out with her friends, reading, listening to music (Led Zeppelin, of course), shopping, working out and yoga.

Sarah Guimond
Copywriter (2009 – present)

Sarah Guimond joined forces with the Creative Department in February of 2009; her function is composing short but spunky works of informative non-fiction for IMN.  She attended Quinsigamond Community College studying Liberal Arts.  The mother of one sweet, energetic 3-year-old boy, her favorite pastimes include spending time with family, nature, drinking coffee, painting and going to poetry readings.   

Bryan Sclar
Photograph Researcher (2001 – present)

They say a picture is worth a thousand words and it's up to Bryan Sclar to find that picture.

Bryan got his start at Davis Advertising seven years ago as a graphic design artist after graduating from Fitchburg State with a degree in communications and media.

Now, he works exclusively with the Davis client IMN (iMakeNews, Inc.) finding pictures to include with the monthly e-newsletters that are sent out to clients of car dealerships all across the country. From Acuras to Volvos, Bryan finds eye-catching shots of the latest makes and models of more than 50 vehicles. But it's not only cars either - Bryan researches photographs to supplement the other articles that cover a range of topics including entertainment, health and destinations.

Bryan lives in Florida with his wife and two children, Madison and Ben. When he's not photo researching, Bryan enjoys sports (especially the Red Sox) and playing with Madison and Ben.